“If it is a quality product, grown, reared or produced in Northern Ireland then JC Stewart Foodhall wants to stock it."
Originally established as 'The Diamond Tea House' over a century ago, this fourth generation business became Northern Ireland's first self-service supermarket in 1968 and, under the management of Paul Stewart, remains one of very few independent family-owned supermarkets in the province today.
To the Stewarts team, local means "... local meat, local bacon, ham and dairy products, together with bread from a dozen local bakeries...” And you'll find many familiar local specialities on the shelves, like McKee's pies from Maghera and Ditty's of Castledawson famous oatcakes.
And 'local' also includes a range of their own homemade products, made fresh every day using local ingredients - queues form when the day's delivery of Rachel's soups and Irish stew arrive in the shop.
If only more supermarkets could match the JC Stewart mission statement, we'd all be a lot better off.